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List of Content Websites for Lead Generation

09/21/2010

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I have aggregated a couple of lists for posting content on the internet.   I posted it on a new website called KeepStream, in the Lead Generation Tips collection.  I was  testing out the features of KeepStream and wanted to assemble websites and tweets regarding  strategies for connecting and engaging with potential customers

1.     50 Social Sites That Every Business Needs a Presence On
2.   101 Ways to Monetize Your Blog Without Irritating Your Readers
3.   LeadDogs| Lead Generation, B2B, Telemarketing, Telesales Services

This collection of websites are examples of the types of social media and membership websites that will assist with designing and implementing  of an inbound and outbound marketing plan.

Of course, the popularity of websites change over time.  I'd add a few new B2B websites to the list: such as  MerchantCircle,   FastPitchNetworking,  PartnerUp,  and HubSpot.

Enjoy reading through the list and planning your next marketing campaign.
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Content Marketing Masters - Part Two

06/10/2010

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  The Lead Nurturing Secrets of the Marketing Masters

Launch Element 2 - Content-Rich Experience that Creates Buyer's Buzz:  As a subscriber, I gain access to the subject matter content offered by the expert. If the material is useful and pertains to what  I am needing and seeking,  then I want to experience, consume, use,   and share the information with others in my network. Each of these marketing masters offered remarkable, original content that was engaging, entertaining,educational,  and had high production and business application value. 
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Inbound Marketing Book Review- Get Found On The Internet

03/16/2010

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Inbound Marketing, written by Brian Halligan and Dharmesh Shah, is a primer on the use of social media to build your web presence, performance,  and profit.  "Inbound marketing is a style of marketing that focuses on getting found by customers. This sense is related to relationship marketing and Seth Godin's idea of permission marketing. David Meerman Scott recommends that marketers "earn their way in" (via publishing helpful information on a blog etc.) in contrast to outbound marketing where they used to have to "buy, beg, or bug their way in" (via paid advertisements, issuing press releases in the hope they get picked up by the trade press, or paying commissioned sales people, respectively)." See Wikipedia for additional theoretical background of the Inbound Marketing principles.
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